Branding Stream Player with a Custom Color
The Stream Player now lets you set a primary accent color to align playback UI with your brand. Adding the primaryColor property to the iframe URL applies your chosen hex value to the play button and the seekbar. For example, setting %23F48120 renders the Cloudflare Orange. React and Angular wrappers expose the same option via a primaryColor prop. More branding controls are planned for future releases.
Deep Linking to a Specific Timestamp
Starting playback at an exact point in a video previously required loading the Stream Player SDK and writing custom fast-forward logic. The new startTime querystring parameter (or prop for the framework wrappers) handles this directly. If you operate an e-learning platform, for instance, an instructor can link to the 12-minute mark of a lecture without any additional code. Viewers land in the player at that timestamp and playback begins immediately.
Captions On by Default
Multi-language caption support isn’t new to Cloudflare Stream, but turning captions on automatically in a preferred language required custom work. Now, specifying a language code in the iframe URL enables localized captions by default on load. This is especially useful for auto-played, muted videos, where on-screen text is often the only way viewers get context—a relevant pattern given reports that over 85% of videos on Facebook are watched with sound off.
A Configurable Embed Tab
The revamped Embed tab removes guesswork from player configuration. Instead of adjusting query parameters manually and reloading the preview, you can experiment with settings like the poster image and the primaryColor visually. The interface shows an instant preview and generates the corresponding embed code ready to paste into an app or website.
Poster selection is simpler, too. The old workflow meant scrubbing through the video, noting the timestamp, reading API documentation, and tweaking URL parameters until the cover image looked right. Now you can play the video, pause at the frame you want, and click Copy from player to set that moment as the poster timestamp.
https://iframe.videodelivery.net/fcfa5c97795ba90251cbbae1880a0e18?primaryColor=%23F48120
