How Do I Tell Users Your PWA Can Be Installed?

If your Progressive Web App is the kind of tool people will return to on a regular basis—say, multiple times per week—you should actively promote its installation from within the app's own interface.

But what is the best way to let users know the PWA is installable?

The recommended approach is described in Patterns for Promoting PWA Installation. That guide lays out a set of proven design patterns and best practices for driving installs of your PWA.

The patterns cover three main placement strategies: triggering the notification from within the app's primary UI, embedding it inside your content flow, or simply letting the browser handle the prompt natively. The guide also offers advice on which placement tends to work best for different app categories.